Yoast SEO ‑ Store optimization

Yoast SEO ‑ Store optimization

Pricing
$19/month. Free trial available.
Popular with stores like yours
Based in United States
Rating
4.6 (163)
Developer
Yoast

We guide you through conducting SEO best practice so you get more website traffic and product sales.

SEO best practice can be difficult to navigate, especially if you are wearing multiple hats and have limited time available. Yoast SEO for Shopify takes the guesswork out of SEO, guiding you through optimization best practice. As search engines' algorithms evolve, we continuously adapt this guidance, keeping you up-to-date, maximizing your products visibility. Get AI-powered suggestions for meta descriptions and titles from within the Yoast SEO Product Editor! Set up in 5 mins or less

SEO best practice can be difficult to navigate, especially if you are wearing multiple hats and have limited time available. Yoast SEO for Shopify takes the guesswork out of SEO, guiding you through optimization best practice. As search engines' algorithms evolve, we continuously adapt this guidance, keeping you up-to-date, maximizing your products visibility. Get AI-powered suggestions for meta descriptions and titles from within the Yoast SEO Product Editor! Set up in 5 mins or less more
  • Structured data output for your products, meaning more attractive SERP listings
  • AI powered suggestions to optimize your meta descriptions and titles for SEO
  • Seamless integrations: judge.me, Ali Reviews, Loox, Opinew, Semrush & Weglot
  • Technical SEO and llms.txt generation all taken care of, no coding required
  • Overview page showing you where you need to tweak products for most impact
Popular with stores like yours
Based in United States

Languages

English

Works with

  • Shopify Admin
  • Judge.me
  • Langify
  • Loox
  • Opinew
  • Semrush
  • Weglot

Pricing

Yoast SEO Premium

$19 / month

or $190/year and save 17%

Features

  • SEO Analysis
  • Readability Analysis
  • Automatically added structured data
  • Technical SEO improvements
  • Bulk Editor import/export
  • 24/7 dedicated support

14-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (163)

Overall rating
4.6
Counts per rating level
  • 80% of ratings are 5 stars
  • 4% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 12% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants praise this app for enhancing search visibility and simplifying SEO tasks without needing technical expertise. Key features like step-by-step guidance, a traffic light system, and focus keyphrase recommendations are valued for on-page optimization. The app is user-friendly, with excellent customer service for installation and strategy guidance. Merchants also appreciate the educational resources for effective SEO practice implementation.

June 8, 2026

It is very clear that yoast are originally made for Wordpress and not shopify.
Made a bunch of overrides, that actually ended up making my SEO worste than what my theme already had implementet out of the box.

Spend your money on a premium theme instead.

A shame i paid for a year.

Luxcare.dk
Denmark
4 months using the app
Yoast replied June 9, 2026

Hi there.

We're sorry to hear that your experience did not meet your expectations.

After reviewing your previous support request from February, we can see that our team spent considerable time investigating the concerns raised. During that process, we identified missing SEO data/settings as well as an improper custom HTML implementation in the theme's head section. This implementation could cause crawlers and SEO tools to incorrectly interpret the page structure, making it difficult for search engines to reliably identify SEO elements such as meta descriptions, regardless of whether they were generated by Yoast or not.

We provided detailed explanations, examples, and requested additional information and store access so we could continue investigating and help resolve the issue. Unfortunately, we never received a response after our findings were shared.

Yoast SEO for Shopify is built specifically for Shopify and provides functionality beyond Shopify's native SEO features, including SEO analysis, focus keyphrase insertion, advanced schema output, social sharing controls, and technical SEO improvements.

We will reach out to you directly to better understand your concerns and see whether there may be a misunderstanding regarding how Shopify, theme, and Yoast SEO settings interact. We'd be happy to revisit the case and help clarify anything that may have been overlooked.

April 19, 2026

Yoast is a must have app with the best customer service! I’ve been using Yoast SEO for a while now, and it has completely changed how I approach my content.

Cabana Club Boutique
United States
10 days using the app
Yoast replied April 20, 2026

Thank you for your thoughtful review and for your continued support!

It’s great to hear that our app has had such a positive impact on your content workflow.

If there’s ever anything we can assist with, don’t hesitate to reach out; we'd be happy to help 🙂

February 11, 2026

Almost perfect but it is time consuming to always redo the search update by udpate. Why not make the search or filters hold once the product is updated???

Yachting Thommeret - Equipementier voile légère
France
About 1 year using the app
Yoast replied February 12, 2026

Thank you so much for the 5-star review. We truly appreciate it 🙌

We completely understand your point about the search or filters resetting after each product update. When working through multiple products, that extra step can definitely add up.

Fortunately, there are a couple of workarounds you can use.

One option is to open products in separate browser tabs. This keeps your original filtered search results open and unchanged in the main tab, while each product opens in its own tab for optimization. Once you are done editing a product, save the changes, close that tab, and continue from your original filtered list without having to reapply the search or filters.

Another option is to go directly to Shopify Admin → Products. There, you can use Shopify’s own filters to narrow down your product list first. After filtering, you can either open multiple products in new tabs from that list or select an individual product, click on More actions, and choose Optimize Yoast SEO for Shopify. This way, you can control filtering from Shopify and avoid losing your filtered view inside the app.

We will also follow up with you via email with more precise guidance and screenshots to make everything even clearer.

Thanks again for the thoughtful feedback and the kind rating. It truly helps us continue improving the experience for everyone.

Support

App support provided by Yoast.

Developer

Yoast

Don Emanuelstraat 3, Wijchen, 6602GX, NL

Launched

September 27, 2021 · Changelog

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