I have had the opportunity to analyze the data from two of my websites on the Shopify platform and need recommendations on improving our conversion. I have read through the community forum and most of the suggestions we have already implemented. The stores are https://firstsourcewireless.com/ as well as https://www.wvbandcoms.com/ . Between the 2 stores, we receive around seventy thousand unique visitors a month, however, our overall conversion rate is lacking .20% . Our speed seems page load speed seems decent which I have illustrated below.
Waveband Website or https://www.wvbandcoms.com/
Lighthouse Scoring Calculator
Device type: MobileDesktopVersions: show allv10v8, v9v6, v7v5
latest
*v10*Value Metric Score Weighting
| FCP (First Contentful Paint) | 3,540 ms | 34 | 10% | ||
|---|---|---|---|---|---|
| SI (Speed Index) | 5,106 ms | 62 | 10% | ||
| LCP (Largest Contentful Paint) | 6,066 ms | 13 | 25% | ||
| TBT (Total Blocking Time) | 2,006 ms | 8 | 30% | ||
| CLS (Cumulative Layout Shift) | 0.02 | 100 | 25% |
40FCP+3SI+6LCP+3
First Source Wireless Website or https://firstsourcewireless.com/
Lighthouse Scoring Calculator
Device type: MobileDesktopVersions: show allv10v8, v9v6, v7v5
latest
*v10*Value Metric Score Weighting
| FCP (First Contentful Paint) | 4,140 ms | 21 | 10% | ||
|---|---|---|---|---|---|
| SI (Speed Index) | 5,706 ms | 52 | 10% | ||
| LCP (Largest Contentful Paint) | 7,313 ms | 5 | 25% | ||
| TBT (Total Blocking Time) | 540 ms | 55 | 30% | ||
| CLS (Cumulative Layout Shift) | 0.00 | 100 | 25% |
50FCP+2SI+5LCP+1TBT+17CLS
Keep in mind we have completed speed audits with fixes in the past and have seen little to no improvement in conversion. I look forward to hearing any well-thought-out solutions to our low conversion rates.