It would be really great if the new Growth area added some dimensions for email reporting that are very difficult to aggregate currently. Also needed are
• Sends per mailing
• deliver rate
• open rate
• click rate
• unsubscribe rate
• revenue per email send
Hey @keevenwhite1
Fair request, and worth knowing most of those actually already exist, just not aggregated the way you want. If you open an individual Shopify Email campaign under Marketing, each one shows delivered, open rate, click rate, unsubscribes and the sales attributed to it, so the per mailing numbers are there. The real gap you’re naming is aggregating them across campaigns and a clean “revenue per send” figure, which Shopify Email doesn’t roll up into a trends view yet, so right now you’d be exporting the per campaign numbers and totalling them yourself. If email reporting matters a lot to you, the honest shortcut is a dedicated ESP like Klaviyo or Omnisend, both give you all of those metrics aggregated across campaigns with revenue per recipient out of the box, which is basically the dashboard you’re describing.
As for getting it built into the Growth area natively, posting here won’t reach the team that builds it, so drop the request on community.shopify.dev where Shopify staff actually engage, since that’s where it has a real shot.
Hope that helps! If it did, a Like and Marking it as Solution goes a long way and helps others find the fix faster too.
Best,
Moeed
Will do. Thanks. And FYI as a workaround, rather than exporting and aggregating the data myself, I took screenshots of the individual reports and fed them to ChatGPT to aggregate. It would still be more efficient and not really that difficult to build that into the native tool.
Hi @keevenwhite1 .
That request has been submitted.
Community traction will determine prioritization.
In the meantime, Klaviyo surfaces all of those metrics naturally if you need them now.