I wouldn’t add more products yet. 250 is already enough. I’d focus on making the store easier to shop, improve product photos, simplify descriptions, and highlight top products first. Too many choices can make visitors leave without buying.
I checked your store and your catalog page is completely empty. It shows “No products found.” So right now there’s literally nothing for a customer to buy even if they wanted to.
First step: go to Shopify Admin → Products and make sure your products are set to “Active” and visible in the Online Store sales channel. If they’re there but not showing, check that they’re assigned to the right collection.
But even once the products are live, the store needs more work before you’ll see sales. There’s no About page, no brand story, no explanation of what “America 250” means or who’s behind this. The myshopify.com domain makes it look unfinished, and the bottom of the page says “unconditionally loved by our customers” when there haven’t been any customers yet. Those details matter.
Before driving any traffic: publish your products, get a custom domain, write a real About page with your story, and add proper descriptions and real photos to every product. More products won’t help if the store doesn’t feel like a real business yet.
Before posting, but also before starting a store in the first place, you should prepare a bit, do some research, and see what other merchants have struggled with. Store Feedback offers a lot of good tips if you check other people’s topics, but not 2 or 3. Check 50, but not all the latest, some older too. Also, search the community for “No sales” and “zero sales”.
Now for products, @Mateo-Penida see the empty store because he is out of US, so you should check products and Markets if you want to sell internationally.
But even with products visible, your store does not offer much, just products, no story, no branding, no trust signals, no credibility, no personal details, no domain and contact information “chan8alex28,” how professional does that look to you?
You have a lot to learn, and a lot of work on the store and on social networks, if you want to sell anything. This basic store is not enough.
thank you I opened incognito session and saw products on the catalog page. Products – Crossroads when I selected catalog. Can you provide the link so I can check that as well.
This happens when you have a chosen currency that isn’t USD. You can try it from your side and you should see the same behavior.
As @Laza_Binaery told you, your products are only targeting the US market, so if you offer international shipping, you will need to add all products to a market
Fill Your Product Details: Currently, your items use placeholder text like “Product title” and have generic t-shirt illustrations. Replace these with your actual high-quality product images, unique names, and detailed product descriptions explaining the material and fit.
Fix Your Navigation Pages: When clicking through your site, your main Catalog page and your specialized America 250 product page appear completely empty. Make sure your products are properly assigned to these Shopify collections so customers can actually browse and buy them.
Connect a Custom Domain: Right now, your store is running on a default .myshopify.com URL. Buying a professional, clean domain (like www.yourbrandname.com) is the single fastest way to build immediate trust with cold traffic.
There is a lot that should go into building a successful brand, and your business seems to lack the basic foundations. I wouldn’t even be trying to sell anything until each and every one of these is addressed.
No domain
No professional email
No logo
No business address or contact information
No policies template adjustments
No About Us page
Before you get caught up in finding out why people aren’t buying from you, just ask yourself if you would buy these drop-shipped products, at these prices… A drop-shipped mug for 20 bucks when you can get a better one on Amazon for 7 bucks and have a guaranteed shipment and guaranteed refund if need be… Because if you aren’t going to offer something worth paying for, then the whole thing is completely pointless.
I wouldn’t create more products yet. First, focus on getting traffic and validating demand for the products you already have.
For an America 250 collection, strong product images, clear descriptions, and patriotic storytelling can make a big difference. If you’re not getting orders, the issue may be visibility rather than the product selection itself.
Are you getting visitors to the store, or is traffic low as well?
Hey, took a look at the store! The America 250 concept is a solid idea, especially with the timing, but there are a couple of things holding it back right now.
First, the product visibility is an issue - it’s not immediately clear where everything lives or how to find the full collection. Making sure all your products are properly organized and easy to browse will go a long way in helping people actually discover what you have.
On the SEO side, your images are missing alt text, which is a big reason why people searching for your type of products aren’t finding you. Think about it this way - when someone searches something specific like “America 250 patriotic gift” or “red white blue holiday mug”, Google needs to read your image alt text to know your products match that search. Right now, without it, you’re just not showing up for any of those searches at all. It’s very different from just having a random file name like “IMG_3421.png” sitting there.
If going through every product manually sounds like too much, there’s a free app called AltMaster on the Shopify App Store that handles it all in bulk and automatically covers new products as you add them, so you don’t have to do it every time you update your catalog.
Get these sorted and you’ll be in a much better spot to start pulling in the right customers!