Hi!
Anyone knows any tip that has worked for them in their store regarding SEO. I mean things like apps, improvements, hidden tips not a lot of people know about. Literally anything of value that would help me improve my discoverability on Google.
Thank you in advanced!
Store: comaristore.com
Tip #1 Put in actual effort
SEARCH first, it’s a rule for a reason
it’s as easy as typing the title in a search bar: https://community.shopify.com/search?q=SEO+tips
Tip #2 SHOW your work, to show you respect your time and you respect others time by doing homework to come up with NARROW and SPECIFIC questions, while avoiding duplicate questions and repeated answers.
You need to ask questions you couldn’t just dump into gooogle and get any of the existing thousands upon thousands of lists of SEO tips to be found online.
Low effort == low effort results
vague questions == vague answers
The forums are littered with failed business that didn’t take any of that seriously hoping football sized questions would magically materialize money.
Hey I personally love your site. It looks neat and also easy to navigate. Just a minor mistake I can easily spot because me as a customer do care about trust signal and things that can affect my benefit during shopping journey so you can just quickly fix it to make sure customer don’t abandon site due to just small defect
I have tried browsing and adding few items to cart, love the clear information on shipping, estimated delivery, everything seems to work just fine.
So let’s get back to your main problem - SEO. I believe things I share might sound familiar because it’s actually the foundation of everything but it requires one thing that many people cannot do - consistency.
I ran simple speed test and you can see that there’re still areas you can improve before hopping into any more advanced tips or tricks
You can review the content, images on your site and have them improved
Then you can think about something such as blog/guide (I haven’t seen this) that serve the niche you’re aiming for, one good ranking blog can drive you a decent amount of traffic and most importantly they’re high quality client with real buying intent.
You can add product where relevant in your guide/blog, showing how they can solve pain points/ customer needs. By doing this, you’re introducing product to the right target while building internal links for your site.
And don’t forget to audit your site frequently to see how it performs and keep optimizing
Finally, if you’re seeking some help from apps to save you time and resources. I would love to say give SEOWILL a try. It can help you identify issues, tackle them effectively and quickly, improve speed and rankings which can serve long term development of your store. Enjoy your 40% o.f.f here
Hope this helps!!!
Hi there,
I must say thank you very much for spotting the typo, that has been there a long time 
Regarding the speed test, yes, I also ran it today and I got many improvement points. The thing is I really don’t understand, but to save you from the hustle and to contempt the guy who commented earlier, I will do my work and try my best to understand it after thorough research.
Thank you once again, I deeply appreciate it!
Yeah glad to hear. You can use the app I mention, just use the free version to see if it suits your needs before going deep. Cheers!!!
Hi @Comari
My first impression was good if you have built a story from scratch yourself. Well done..
Nice store, and after reviewing, 2-3 minutes, unable to find any issues… smooth navigation along with better product presentation.
You already got suggestions about the speed optimisation from the above member. You can consider it because store speed matters, and you can not ignore it. Try the google speed page inside tools and fix the issue as per your understanding and showing errors. About the Google search visibility, you can try this.
1- Store speed matters,
2- Should have google search console setup and Index your pages
3- Most important, when setting up the Google search console account (the manage option will open like product scheme setup, page indexing, and most imports point you can consider as suggestions)
4- AI search visibility, don’t ignore it. It will change the shipping behaviour in the upcoming days.
5- Visibility on Google SERP. It’s a long process; be patient, and you have to manage many things.
Highly recommended- Set up the Google Search console account, don’t worry,y it’s free, and keep an eye on analysis and user behaviour. Lots of things change with these tools. Should try to follow Google’s instructions.
expecting, you got the solution..
Hidden SEO tip? I just renamed my store’s Wi‑Fi to ‘Free Backlinks’ and suddenly Google thinks I’m an authority site. Still waiting for the algorithm to catch up though.
Hi @Comari,
A few practical things that consistently improve Shopify SEO:
Optimize product pages first – unique descriptions (went through a few products in your website, and saw that the descriptions are pretty short), clear structure, and keyword-focused titles (not supplier text).
Work on collection pages – add short SEO content (200–300 words) targeting broader keywords.
Improve internal linking – link between products and collections to strengthen site structure.
Use Google Search Console – identify pages with impressions but low CTR and improve titles/meta.
Keep the store fast – heavy themes and too many apps can hurt rankings.
Add reviews – they generate fresh, keyword-rich content over time.
Apps can help with technical aspects (image optimization, schema), but most gains come from content and structure.
If you’d like, share a specific page and I can give more targeted feedback.
Sincerely,
Lior from Studio Enchant
Hi @Comari,
Your store looks great! For a “hidden” tip that many people miss: don’t just focus on product pages, add 200–300 words of keyword-rich text to the bottom of your collection pages. This gives Google much more context to rank your categories. Also, definitely set up Google Search Console if you haven’t yet; it’s the best free tool to see exactly which keywords people use to find you and to spot any technical errors hiding in the background.
Another big factor is keeping your site “lean” and fast. Try to optimize your images and avoid having too many apps running at once, as speed is a major ranking factor now. Adding a few internal links (like linking from a blog post to a product) and encouraging customer reviews will also provide the fresh, unique content that Google loves. It’s usually these small, consistent tweaks that move the needle the most!
honestly the biggest SEO win most shopify stores miss is just writing better product descriptions. if you’re using manufacturer copy or one-liners, Google has nothing unique to index. rewrite your top 20 products with descriptions that actually answer what people search for, like materials, sizing details, use cases, comparisons.
beyond that, blog content targeting long-tail keywords works really well for smaller stores. don’t try to rank for “shoes” but you can absolutely rank for “best waterproof hiking shoes under $100” if you write a genuine post about it. for apps, i’d keep it simple with a free one like SEO Manager or Smart SEO just to catch missing alt tags and meta descriptions. the paid tools like Ahrefs are great but honestly overkill until you’re doing content at scale.
A few things that helped more than apps for me:
Improve internal linking between related pages/products. Google seems to understand topical relevance better when pages connect naturally.
Update older content instead of only publishing new content. Refreshing titles, descriptions, and adding missing sections sometimes improves impressions.
Optimize images (size + alt text). Mobile speed matters more than many people expect.
Check Google Search Console regularly. Some useful keywords already getting impressions can become opportunities with small content changes.
Build topic clusters instead of isolated pages. Multiple articles around one subject often perform better than a single broad page.
If your store targets a niche, answer very specific questions users search for rather than only targeting competitive keywords.
Search Console and page speed improvements have probably given me more value than most SEO apps.
One tip that worked for me was fixing internal linking and cleaning up orphan pages. I did not know I had them until an SEO audit from Thrive Digital in Cork. They also found that my product descriptions were too thin. Rewriting those and adding FAQs moved my rankings more than any backlink campaign. Also check your Google Search Console for crawl errors. Hidden tip no one talks about is using site search data to find what customers are looking for, then creating a collection page for that term.
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