BÉIS keeps customers engaged (and spending 19% more) with its mobile app

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ABOUT THE BRAND

BÉIS is famous for luxurious-but-affordable on the go and travel accessories.

Meet BÉIS, a on the go and travel accessory company that's surely all over your Instagram feed. Founded by actress Shay Mitchell, the brand sells luxurious but reasonably-priced travel gear perfect for making its customers look stylish on the go.

Recently we sat down with Julie Chalker, VP of Digital & eCommerce at BÉIS, to discuss how BÉIS is using its mobile app to improve retention and help build a loyal community.

“We don't want our consumers to ever have to choose between form and function,” Julie said of the brand’s collections. “And ultimately, our end goal is to get our product in